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Friday, October 24, 2008

Greenwashing

Another from Wired (via my buddy Aug) about greenwashing. Discusses things like Comcast's marketing campaign of paperLESSisMORE and then points out how they blanket cities with paper promotions for their products.  Poland Springs "Eco-Bottle" is made of plastic.  How is this good for the environment? The Airbus 380 claims they create a "better environment inside and out".  This is a plane right?


Check out the article and when you are done feel free to send these companies an email if you'd like and tell them that Sustainable Dave and Wired mentioned their names.  I'm sure they'll be happy to hear your comments.

Dave



Comcast (http://www.comcast.com/Corporate/Customers/contactus/ContactUs.html)

Poland Springs 
(http://www.polandspring.com/AboutUs/ContactUsForm.aspx)

Airbus 
(http://flightglobal.firstlightera.com/EN/Microsites/1/Airbus/Contact)  (couldn't find an email so post one if anyone finds)

1 comment:

Anonymous said...

we do as much as possible to minimize waste-we have been following your suggests for years now. I am sure there is more we can do. I wish more people would do the same.